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Epic Commons Blog

Welcome to the pinnacle of higher education insights - your premier destination for knowledge and inspiration!

The Premiere Higher Education Marketing Blog

At the Epic Commons, we are dedicated to elevating your higher education institution's marketing efforts through our expertise in strategy, branding, creative and more. 

Here you can find information on a variety of topics from technical breakdowns of reporting and success equations to detailed topic discussions on diversity and mental health. Each post is driven by valuable information from our insights and growth strategy team members to help you reach your marketing goals. 

Dawn GeertsemaOctober, 10, 20235 min read

DEI: Living It, Rather Than Simply Stating It (The Documentation and Transparency to Have in Place, and How to Apply It)

Diversity, equity and inclusion (DEI) has the ability to elevate and enhance higher ...
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Sam ThorsonOctober, 4, 20233 min read

Drive Online Enrollment: Tips for University Marketers of All Levels

Positioning online programs as a key strategy for universities can lead to increased ...
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Dawn GeertsemaSeptember, 13, 20235 min read

How TikTok Legislation May Affect Your Marketing

College and university students today are navigating an unforgiving maze, balancing ...
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Dawn GeertsemaApril, 10, 20238 min read

When Marketing Higher Education, Nurturing Students’ Mental Health is as Important as Promoting Physical Health

College and university students today are navigating an unforgiving maze, balancing ...
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Cheryl HavermannDecember, 19, 20222 min read

Upskilling & Reskilling: The Future for Employers

A new job market is emerging, and the landscape will require colleges and universities to ...
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Cheryl HavermannDecember, 12, 20223 min read

Diversity, Equity & Inclusion - What is it and How Do You Show it?

Diversity, equity and inclusion (DEI) go way beyond having a diversity office on campus ...
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Cheryl HavermannNovember, 4, 20224 min read

The Importance of Higher Ed Reporting

Why is tracking and reporting important? Data is at the heart of your higher education ...
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Cheryl HavermannOctober, 3, 20223 min read

Nurturing Students Through the Recruitment Cycle

From the initial contact through attending the first class, every interaction with a ...
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Cheryl HavermannSeptember, 20, 20222 min read

Why Seasonality Matters for Student Recruitment

Taking advantage of the natural seasonal peaks in the yearly recruitment cycle will move ...
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THE HIGHER EDUCATION “ENROLLMENT FUNNEL” IS BROKEN.

Download our report that details how to rethink higher education student recruitment strategy.

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